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Social Formats Producer, BBC Russian Service

Please Note: The application deadline for this job has now passed.

Job Introduction

BBC World Service is an international multimedia broadcaster, part of BBC News, delivering a wide range of language and regional services and working increasingly with other parts of BBC News to serve global audiences.

As part of an historic and exciting expansion of the BBC World Service, BBC Russian is boosting its TV and digital offer to provide more mobile, and TV/video content and to further expand its social-media presence.

The expanded team is based predominantly in the BBC’s Moscow bureau as well as in the BBC’s headquarters in London, working closely and collaboratively (including with colleagues in BBC News) to deliver the best service for BBC audiences. We are also looking for reporting teams to work in locations across the FSU, Russia, and other locations.

BBC Russian aims to deliver international news relevant to Russian-speaking audience and to put the events in Russia and the wider region in a global perspective.

We are now looking for a talented Social Formats Producer to join the team in Moscow on a permanent basis.

Role Responsibility

As Social Formats Producer your main focus will be to promote the BBC News Russian website site in a creative and engaging way. You will also create multimedia content for publication on our social media platforms and the BBC Russian Service News site. You will create original and innovative material for platforms such as Facebook, Instagram,, VK, Telegram, and Twitter; the aim is to promote our content to an ever growing digital audience and to create new content in new formats for it.

 You will engage with influencers and communities and use social analytics tools to optimise the content in real time on a regular basis. We are looking for an innovator, somebody who can offer new angles on news, experiment with emerging tools and champion the use of successful social formats across the team.  

The Ideal Candidate

The successful candidate will have substantial and relevant experience in a media organisation with a focus on social media. You will demonstrate ability in creating effective content, formats and campaigns for social media and an in depth understanding of the Russian social media eco system. It is essential that you have experience in social-first content production and audience engagement.

It is crucial that you have a good command of English and Russian, both written and spoken, and also demonstrate an excellent understanding of Russian news and current affairs.

Package Description

Role based in Moscow, Russia

Continuing (permanent) contract

Local terms and conditions apply

Any offer of employment with the BBC will be conditional upon you having the right to work in Russia. 

About the Company

Reinventing the BBC for the next Generation

We don’t focus simply on what we do – we also care how we do it. Our values and the way we behave are important to us. Please make sure you’ve read about our values and behaviours in the document attached below.

Diversity matters at the BBC.  We have a working environment where we value and respect every individual's unique contribution, enabling all of our employees to thrive and achieve their full potential.

We want to attract the broadest range of talented people to be part of the BBC – whether that’s to contribute to our programming or our wide range of non-production roles.  The more diverse our workforce, the better able we are to respond to and reflect our audiences in all their diversity. 

We are committed to equality of opportunity and welcome applications from individuals, regardless of age, gender, ethnicity, disability, sexuality, social background, religion and/or belief.  And we promote flexible working opportunities where operational needs allow.  

To find out more about Diversity and Inclusion at the BBC, please click here


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