BBC World Service is an international multimedia broadcaster, part of BBC News, delivering a wide range of language and regional services and working increasingly with other parts of BBC News to serve global audiences. It uses multiple platforms to reach its weekly audience of 320 million globally, including TV, digital platforms including social media, AM, FM, shortwave, digital satellite and cable channels. As part of an historic and exciting expansion, the BBC World Service has introduced four new language services serving audiences in India – Gujarati, Marathi, Punjabi and Telugu – to work alongside two existing services, BBC Hindi and BBC Tamil.
We are now looking for a Marketing Executive to join the team in Delhi on a permanent basis.
The successful candidate will work on brand and marketing campaigns, creative briefs, media planning, paid above the line media and digital marketing campaigns (including search and paid social) to drive awareness of our content. This role will report to the Head of Marketing for BBC World Service.
You will work closely with the various stakeholders like Editorial, Creative teams, Business Development and Regional Marketing Managers to ensure the marketing team best supports the overall World Service strategy and priorities.
The Ideal Candidate
The ideal candidate is someone who:
- Demonstrates substantive experience in a marketing role
- Is full of marketing ideas with real passion for news
- Is experienced in the media industry – not a primary requirement but will be an added advantage
- Has enthusiasm for all things digital and a keenness to understand the role Marketing plays across BBC journalism around the world
- Has experience of delivering multi-media marketing campaigns, from brief to evaluation.
- Demonstrates knowledge of budget and project management and experience in managing stakeholder relationships
Continuing (permanent) contract.
Local terms and conditions apply.
Role based in Delhi
Any offer of employment with the BBC will be conditional upon you having the right to work in India.
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